What is Metadata?
According to Merriam-Webster.
“meta·da·ta : data that provides information about other data.”
Got it. Now let’s go further.
“It’s easy to find data on the source of “metadata”: the word was formed by combining “data” with “meta‑,” which means “transcending” and is often used to describe a new but related discipline designed to deal critically with the original one. “Meta-” was first used in that way in “metaphysics” and has been extended to a number of other disciplines, giving us such words as “metapsychology” and “metamathematics.” “Metadata” takes the “transcending” aspect a step further, applying it to the concept of pure information instead of a discipline. “Metadata” is a fairly new word (it first appeared in print in 1983), whereas “data” can be traced back to the middle of the 17th century.”
Okay, awesome. How does that apply to the practicalities of day-to-day use?
There are several types and subsets of metadata. Here is a crude outline just to help us understand some of the basic differences:
- Administrative Metadata is information that helps manage a resource, when and how a file was created, file type, who has access and other technical information.
- Structural Metadata enables the presentation and navigation of electronic elements including information about the internal structure (page, section, chapters, table of contents), the relationship among materials (Graph A is in Manuscript B) and binds related files (Jpeg A originates from Archive B)
- Descriptive Metadata is used as a resource for discovery and identification. In a music sense, Descriptive Metadata includes title, author, keywords, moods, genres, instruments, similar artists, etc. and as it’s one of the key elements of music to be discovered, this is where we’ll focus.
Why is Metadata important for music distribution and licensing?
If you’ve ever browsed Youtube (and who hasn’t), specific search terms will produce videos customized from the data you have entered. Many factors affect what videos populate, including past search history, the number of views and popularity, but the main reason these videos show up is because of the magic ‘m’ word…no, not the Matrix, the other ‘m’ word. ‘Metadata’! We’re looking at title, tags, keywords, description, that kind of thing. It’s the same for Spotify, Apple Music, Amazon…anywhere a search field can be utilized for that matter. Metadata’s everywhere and how we discover content. We even tagged this article to make it discoverable!
Uploading your song onto platforms like Songtradr, BandCamp or ReverbNation is only a first step to getting your music discovered. You may have produced what could be a compelling main theme for the next Chris Pratt movie, but if it isn’t properly embedded with metadata, it will be next to impossible to find unless the exact song title or artist name is typed in the search.
On Songtradr, straightforward, comprehensive tools make entering metadata a simple process. Enter tags, genres, descriptions, keywords, style similar to and more in the clearly-designated fields on the song edit pages.
https://www.music-map.com/ — One of our favorite resources for finding a style/artist similar to.
And finally, a few tricks of the trade!
- Don’t ‘over-tag’ your music
- More tags do not lead to higher discoverability.
- Attempting to maximize the number of searches your songs appear in by tagging with terms that cover the entire spectrum may not help discoverability and subsequent exploitation of your songs e.g. ‘happy’, ‘sad’ — unless your song title is something like, “I’m Only Happy When You’re Sad”.
- Accurate tagging
- It’s most beneficial for your music to show up specifically when it’s needed and this is where it helps to tag your songs as accurately as you can. Let’s say you’re searching for a cherry red shoulder tote on Amazon. You may find it frustrating when surfboards pop up in your search. In music terms, if you’re seeking a bouncy hip hop track, you most likely don’t want a slew of aggressive death metal.
- Don’t duplicate
- On Songtradr, as with most sites, search engines grab from multiple places, so duplicating tags is unnecessary and inefficient.
Note: ‘keywords’, ‘genres’, ‘moods’, ‘tags’ are all different ways of saying metadata.
Find out more about distributing and licensing your music.
Peter Schneider
Peter Schneider is the Director of Marketing here at Songtradr. And, of course, he loves music.
Great article! I especially like the link to music-map.com for finding sound alikes.
Great stuff, needed this, I’me always looking out for info like this, many thinks.
What an insight this article is really helpful thanks so much
Great! I’ve been struggling with this question far too long now I gat it. Many thanks
What is your opinion about utilizing a company for tagging/metadata called Tag Team Analysis?
First , thanks for the article! My question: do the descriptions (not the moods/keywords) show up somewhere near the track as in other music libraries (I couldn’t find it)? Thanks!
The descriptions do not show up publicly! They are used more for internal organization.
Thanks for the tips, Kyle — always room for improvement!
Posted too quickly 🙂 Music map and the cheat sheet are super helpful tools! Cheers
Thanks so much for this great insightful information
How diverse should I make the “similar to artists such as” section? Should I include artists from as far back as the 70s or 80s, if applicable?
What about the genres? Can it dramatically limit the search?
Hi Ross,
We recommend being as extensive as possible with your metadata without being inaccurate. The style similar to can be the most valuable section of metadata as a lot of buyers are searching for *insert band here* alternatives.
This is the most difficult part. Couldn’t Sontradr help for that? music-map.com/ does it, but just a little bit cause we need to have an idea first, which is not what we’re best at…especially if our music is personal. You guys have a much wider music view than us, I think…
I’m still a bit unsure what the difference between “moods” and “keywords” could be. In the cheat sheet with three columns I see very helpful descriptions but I could see “sad” to be used in both keywords and moods. Any clarifications would be appreciated.
Only by the assistance of others and putting in honest effort to procure helpful information, for the sake of benefitting others, does the world go around. Thanks for this, a diamond in the ruff compared to the stagnant pond of unhelpful music licensing advice were all drowning in.
Thanks for your wonderful info
Great article, keep the good work on and on.
Thank you for the information, I’ve been in the music game since 1983 in and out of groups in & out of bands rapping, I have very little knowledge about this information thanks to( songtradr) I’m learning a lot more so I am all in (peace)…
That’s great to hear!
Wish you could have a kind of software or system where we upload our track and your AI system tags it automatically and efficiently.
[…] there in the world. But wait… have you checked that your tracks are labeled correctly and have all the right metadata to give the Music Supervisor everything they need? It seems simple, but so many artists […]
Thanks for this, Really interesting read. Who/what department of a music publisher is most responsible for organizing metadata, and getting their artists playlisted?
Hi Dylan,
If you submit a request to the Support team, they can best assist you with your questions.
Please submit here: https://support.songtradr.com/hc/en-us
Thanks!